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Many of you have wondered what might have happened to me this year. Well, I'm still blogging at brandonkelly.com , but for all practical purposes I closed estatic's doors in January. I've made a decision that I feel good about, which is to put my family Read More...
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There was a really great turnout at Orlando Code Camp last March, so when presented with an opportunity to speak again at Tampa Code Camp on July 14, I didn't hesitate. It's really great to see so many enthusiastic software developers ready to get their Read More...
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A few months back, I blogged about the decision-making process that I went through when changing our company's name to BusinessRx. As we continue to settle into our new name, I've been questioning the conventional wisdom of just about everything. We've Read More...
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I've been remiss in my obligation to blog -- for which I'll offer my sincere apologies. That said, I had a blast at Orlando Code Camp this past weekend. Presentation is a bit new to me but I don't believe anyone was worse off for coming. I worked feverishly Read More...
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We're always working with our clients to help them find ways to better mine data about their customers. But what about ours? Recently, we've taken a long hard look at who our clients are and found that they share a lot in common. Here's the short list: Read More...
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Last week I wrote a post about how I recently got in the social networking for business scene with LinkedIn. I wanted to follow that up with a link to Guy Kawasaki's blog post citing 11 ways to use LinkedIn. Without further ado, here's the link: Guy Kawasaki's Read More...
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As a company, ESTATIC is a diverse, talented group of professional consultants, software developers and businesspeople from all walks of life. All our team members share these core values: When there is doubt about decisions relating to what's good for Read More...
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A few weeks back I wrote a blog post about changing our company's name, ESTATIC.ORG, INC . As Doug Whittington and I move forward on our corporate brand we've been focusing on 2 things, our name and our website . As we continue to make progress on the Read More...
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Here we go, again. I've been considering our marketing strategy for 2007 (I know, I know -- we'll get our name fixed , I promise) and have come to a few conclusions. First, I'm not very good at coming up with fresh ideas for a young, hip software company Read More...
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Yesterday my sales manager and I went to see Joe Healy speak at Microsoft's office in Tampa about Visual Studio 2007 (codenamed "Orcas") and it's surrounding framework technology. Joe had lot's of exciting things to say, and here are some points that Read More...
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The holiday's have come and gone, the turkey eaten and the gifts opened. Now a New Year is upon us and many people have started considering resolutions for a prosperous New Year. I don't believe in resolutions per se, but I have been giving a lot of credence Read More...
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A few weeks back Dan D'Andrea sent me a link to an article written by Aaron Swartz about his grievances with the work environment at Wired Magazine . Although I'm not quite as cynical as Swartz, I can agree with his sentiment. Many software developers Read More...
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Dan D'Andrea sent me the most interesting reading I've done in a very long time. Apparently, an active group inside BestBuy.com's corporate structure have revolutionized the company's work policy. ROWE (Results-Only Work Environment) is a series of rules Read More...
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Dan D'Andrea and I have spoken extensively about high-leverage services for small businesses. I believe that the folks at American Express had this in mind for brick-and-mortar businesses when they created the Open Network. Let me run down the list of Read More...
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Today I ran across a very interesting website, GetHuman.com . The mission is to set standards for excellence in customer service. Also, there's a relatively lengthy discussion board where you can post rants and raves about 800 number customer service. Read More...
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